X Premium pays creators for impressions earned from other Premium subscribers, gated behind 500 followers and 5 million impressions over the prior three months. Most cold accounts stall at the impressions gate because organic impression velocity below 5,000 followers rarely clears 500,000 per month. This product exists to remove that stall.
The fuel analogy is intentional. Revenue share is an engine, and impressions plus bookmarks are the fuel the engine burns to qualify you. Once qualified, the engine runs on content quality and posting consistency, which we do not sell. But the qualifying fuel, the 5 million threshold itself, is something that can be shipped cleanly if it comes from real accounts with real dwell.
We pair every impression with a bookmark at a 400 to 1 ratio because the 2025 For You re weighting made bookmarks the single highest leverage signal in the algorithm. Unbundled impressions move the impression counter but leave the underlying algorithm score cold. Bundled, they compound. Most competitors still sell the axes separately, which is why their buyers hit the 5M threshold but fail to convert into sustained organic impression velocity afterward.