Regardless of what product or service you are promoting on the internet now a days, if you are not using social media, you are falling behind your competition. Virtually everybody has heard of FaceBook and Twitter, and they are without question the two dominate players in this arena.
There are a ton of other social media sites out there presently and if you were to rank in the top spot on every one of them, their combined power could not do for you what FaceBook and Twitter can. The name of the game today when it comes to the internet, is traffic. However, it cannot just be any type of traffic, it has to be targeted traffic that is interested in your sites subject matter.
So, how do you get highly targeted traffic? One way is by paying for it in the form of advertising. Another method is by ranking high in the search engines so that they send your site free traffic. The third method which happens to be the most effective way, is by having social media sites send it to you.
When a person reads something they are interested in on FaceBook or Twitter, they usually go and investigate it source, which means they leave those sites to go to the website that produced the material. The problem most novices have when they use these social media sites, is that very few people ever get to read the information they place on them.
The reason for that, is they have very few “Likes” which is the term FaceBook uses, or they have very few “Followers” which is the term Twitter uses for deciding who automatically receives whatever a person post on these sites.
In order to have your material viewed by the general public, you have to rank high in the search engines these social media sites use to position the information that they receive. Their number one criteria is the number of “Likes” or “Followers” you have.
In other words, the more “Followers” you have, the higher your posts will rank in Twitters search function, which means the more new visitors you will receive. So, if you want your site to rank high in Twitter searches, you will need as many “Followers” as possible. That is the reason that you absolutely have to buy Twitter followers when you first start using this mega powerful social media website.